Behind the scenes
This is our blog, where you can check out our latest projects and see what's going on.
Subscribe via email (it's free) and we'll also send you our free Pricing Guide plus other cool bonuses.
You're not going to believe this transformation.
Here's the before: a perfectly fine room, but essentially a plain white box. A blank canvas, so to speak.
And here's the after...
(Brace yourself... it's going to be great.)
Yes, this is the same room! You can tell by the floor, which hasn't changed.
Of course, this seemingly magical transformation didn't all happen at once. Let's rewind a bit and tell the story of a once-boring condo living room that became the perfect cozy sanctuary thanks to an electric fireplace.
It all started in these new units at 55 South Market Street in downtown Asheville.
And when I say "downtown," I mean DOWNTOWN.
As in two blocks from tacos...
...and the place where all driving directions in Asheville started, back before GPS was a thing.
With a location like that, it's not hard to believe that these condos sold like hotcakes. (So much for my plans for a downtown pied-à-terre...)
And in keeping with the trendy location, the builder designed trendy interiors centered around simple Shaker-style white and gray kitchens, with plain white walls and white trim in all the other rooms.
However, our clients wanted a little more warmth and texture in their new home. They called in Leslie Huntley with Roost Interior Design... and Leslie called us in to help her add some bookshelves.
The homeowners had also requested an electric fireplace to bring in a little radiant heat during Asheville's chilly mountain winters. We collaborated with Leslie to design a hearth that would coordinate with the nearby kitchen.
She specified a deep violet-gray for the shelves, which was offset by the newly-painted taupe walls for a tone-on-tone effect.
Back at our studio, we built and painted the unit, then pre-assembled it to preview the effect.
Notice the poles getting in the way near the ceiling! Our workshop was built from a vintage tobacco barn, and we're too sentimental to take out the old poles. But you get the idea, anyway.
As you can see, the cabinets were fairly large and very heavy, so we enlisted Faith's dad to help load them up...
...and bring them onsite to install them.
Glenn is great to work with. He's the most meticulous carpenter I know.
The electrician and tile guy each came in soon afterward, and the final result was quite nice. The electric fireplace is surprisingly realistic. Instead of trying to fake a flame, the manufacturers made a glowing-log effect, as if the fire has died down a little bit.
It puts off a nice, warm wave of heat which will be great in a few weeks when the first frost hits.
By the way, check out that smooth finish. Leslie specified satin paint, which is a little bit unusual for trim and moldings like this. But it does have a very mellow effect.
Hopefully the French Broad Chocolate Lounge does local hot chocolate deliveries... it seems like this would be the perfect place to drink it on a cold winter night.
If you've got a "plain white box" room that you'd like to transform into a cozy retreat from the world, give us a call. We love this stuff!
Subscribe to our FREE newsletter & get a free gift: